Publish a blog post titled "5 Reasons Proportional Pinch Valves Outperform Traditional Solenoid Valves" using existing talking points (higher pinch force, no contamination, energy-efficient). This keyword-rich piece positions your product as the modern solution. Share on LinkedIn and email to distributors to amplify reach. It will start drawing search visitors looking to understand differences while naturally promoting your solution.

Strengths lie in innovation and focus—you've built a better mousetrap. Weaknesses revolve around being the quiet unknown in a market where loud established players rule. But this weakness is fixable with smart marketing (content, SEO, partnerships). Opportunities are rich in a growing market and undersaturated digital landscape—you can become a thought leader with concerted effort. Threats will always loom from big players and market dynamics, but by executing now on visibility and partnerships, you mitigate the risk of being drowned out. This is a classic startup scenario: high innovation, low noise. The task ahead is to make some noise.

These short-term wins are about movement and momentum. By executing them, Resolution Air will no longer be static—you'll be actively engaging the market, measuring response, and tuning your approach. At 90 days, expect to be in a very different position: known to more people, with data flowing in, and perhaps those first few "big fish" leads swimming in your pond.

Tools are enablers—they won't do magic on their own. But combined with the right strategy (which you now have) and consistent action, they give you leverage to punch above your weight. Kevin McGrew's SMAC—Shoot, Move, Adapt, Communicate—is all about execution and iteration. You've got your marching orders in this report. Now it's on you to execute with the same precision you put into engineering. The best product doesn't win on its own; the best-known product wins. Let's make Resolution Air the best-known name in your niche.